Formulated with Rice Tein protein. Clinically proven to increase hair volume by over 20% after just five washes, while significantly enhancing natural shine.
Specially designed for fine, thinning, and damaged hair, it cleanses while simultaneously strengthening strands.
Why You’ll Love It:
Rice Tein NPNF® helps strengthen hair structure, prevent damage, and impart a healthy shine¹
Rice Tein NPNF® effectively boosts the luster of dull, dry hair
Made in the USA, Cruelty-free, and safe for color-treated hair
Packaging is fully recyclable and made from PCR (Post-Consumer Recycled) materials
¹ All cited trademarked ingredients are authorized for use; product claims are based on supplier-validated statements.
How to Use:
Thoroughly wet hair, apply shampoo to the scalp, and massage to create a rich, fine lather.
Focus your massage on the scalp areas at the crown, sides, and back of the head.
Continue massaging for 2 minutes to thoroughly remove dirt and scalp buildup.
Rinse thoroughly with warm water.
Follow with Kitsch Rice Protein Strengthening Conditioner (sold separately).
Pro Tip: If you love this formula, try our Kitsch Rice Protein Strengthening Shampoo Bar—compact, TSA-friendly, and the perfect companion for your travel or gym bag!
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